Testimonials
 

"Packed with excellent case studies. Well-written, practical and thought-provoking."

Marc Sandy Block Counsel IBM

"Throughout more than 700 pages and with more than 100 case studies, David Wanetick demolishes the win-win gospel ingrained in the minds of so many ivory tower academicians."

Josh Cline Managing Director Venture1st

"David Wanetick has written the treatise on negotiations! It is absolutely a must read for negotiating! His ability to illuminate a multitude of negotiating strategies and to work within them to achieve favorable outcomes is invaluable!"

Wesley Muller Managing Counsel Under Armour

"The Strategic Negotiator is a fast, enjoyable, enlightening and funny read. David Wanetick is a true master at storytelling while at the same time flawlessly integrating various negotiating strategies. Each reader will definitely connect with his stories on a personal level making it easy to learn new negotiating skills."

Edward C. Meagher Partner Carter, DeLuca, Farrell & Schmidt LLP

"The Strategic Negotiator fuses encyclopedic detail with methodical structure. An invaluable resource that executives at all levels should rely upon when preparing for negotiations."

Alan Leal Global Technology Licensing & Transfer Hewlett Packard Enterprise

"Academic works on negotiation are too often filled with hard to grasp models and abstractions. Business books on the topic have become popular since Getting to Yes, but typically each promotes its own narrow point of view offered up as some kind of negotiation panacea.

The Strategic Negotiator does not prescribe some "one size fits all" approach, or repeatedly promote the latest negotiating fad. Rather, author David Wanetick cuts through to the heart of the process, making difficult concepts simple to understand. He provides a comprehensive menu of tactics to employ across most negotiating contexts that professionals will ever face. In The Strategic Negotiator, Wanetick also offers multiple real-world examples to illustrate each key concept. He expertly discusses the tactics and the factors that go into formulating each aspect of a winning negotiating strategy.

This is the kind of rare book that manages to provide both a clear roadmap for the newcomer and sophisticated insights for the seasoned professional. I wish I had a copy of The Strategic Negotiator twenty years ago, but I am very happy to have access to this incredible resource today. Going forward, I expert to refer to The Strategic Negotiator often to help my clients reach their goals."

Len S. Smith Chief Business Officer Heliae

"The Strategic Negotiator reads like a modern-day treatise from General Sun Tze, author of The Art of War. David Wanetick brings sharp intellect to the art of negotiations."

Dr. Alfred Tan Head of Knowledge Transfer Office Hong Kong Baptist University

"Phenomenal. Full of well-supported and powerful negotiating lessons. This is not the kind of book you want to fall into your opponents' hands."

Frank Razavi Director of Business Development Purdue Research Foundation

"The Strategic Negotiator is an exceptional masterpiece and a must have for anyone who is serious about crafting a winning negotiating strategy. The depth of research and insight that went into this book without a doubt makes it the #1 resource for strategic and tactical negotiating. There are many resources in the marketplace pertaining to negotiating but this book by far supersedes all of them due to David's ability to take complex negotiating theory and contrast it with real world applications. I highly recommend this book for business owners, executives, managers, negotiators, government officials, professors, students and others around the globe."

Anthony L. Green IP & KM Team Lead, Research & Development Center Saudi Aramco

"Brilliant! David Wanetick brings high-level negotiations alive with well-written case studies and rigorously researched examples of important negotiating lessons drawn from history and from a diversity of industries."

Frank Vollrath Vice President - Contract Management Charter Communications

"The Strategic Negotiator provides an intriguing balance of real-life negotiating case studies with well thought out hypotheticals that are applicable across multiple industries. The scenarios presented are applicable to most high-level business transactions including recruiting, procurement, capital finance, licensing, and mergers and acquisitions."

James Arnold, Jr. Senior Counsel Eastman Chemical Company

"A much needed alternative to the academic approach to negotiations. A delightful read. Exhaustively researched. Wonderfully written. Powerful lessons succinctly imparted."

Allen M. Lo Deputy General Counsel (Patents) Google Inc.

"In his newest book, The Strategic Negotiator, David Wanetick provides a refreshing alternative to the Marquess of Queensberry approach to negotiations promoted by ivory tower academicians. Using extensive examples from history and current affairs, he gives us a refreshingly candid, behind the scenes look at the complexities of the negotiation process. In doing so, he breaks down what can be daunting into bite sized pieces, each of which can be mastered to gain overall advantage.

While many theorists focus only on a win-win in a transaction, David demonstrates how it can sometimes be a prescription for failure. In many instances, it may be more prudent to walk away. This book offers a step by step roadmap to maximize one's leverage before, during and after the negotiation. A toolkit for success in the real world, it should be required reading for anyone wanting to gain critical insights into the process and negotiate from a position of strength."

P. Krishna Mohan Global Director of Licensing (retired) E.I. DuPont de Nemours & Co.

"The Strategic Negotiator is a great read for both those who negotiate for a living and for those simply intrigued by negotiation. David Wanetick has given us an extraordinarily comprehensive work that examines virtually every challenge that can emerge in a negotiation and a multitude of techniques to achieve the desired result. It is presented through a vast number of stories, across time spans and civilizations making it both highly readable and entertaining. He manages to artfully weave together real-life examples that serve as proof points for his point of view.

There is no sugar coating here. The reader is repeatedly reminded that negotiating is not for the faint of heart and oftentimes you're up against someone who doesn't share your values or who simply lies and acts in bad faith. Lies and treachery are to be expected and the win-wins, that we as mediators are always seeking, are not the goal of negotiators. Mr. Wanetick speaks to an interdisciplinary approach to negotiation, utilizing game theory, economic principles and business management, but he doesn't ignore the soft skills. Everything from utilizing humor in a negotiation to how best to negotiate with your boss, bullies and Goliaths is addressed. There is much to learn and enjoy from this well-crafted work."

Noah J. Hanft President & CEO International Institute for Conflict Prevention & Resolution

"The Strategic Negotiator is an excellent book that imparts valuable negotiating lessons that will benefit licensing professionals, deal-negotiators, contracting lawyers and technology savvy engineers involved in a wide array of negotiations. I particularly enjoyed reading the "Importance of Leverage in Negotiations" section as it makes the reader foresee the end goal at the beginning of the deal. There is no-nonsense in this some 800-page book."

Ramesh Kuchibhatla Technology & IP Strategist, Intellectual Property Group Microsoft

"Like a photographer with a giant zoom lens, David Wanetick takes the negotiation professional from a wide-angle view to an up-close examination of effective negotiations. He moves from theory to application, from concept to impact, arming the reader with tools to increase efficacy and close better deals. After establishing principles of negotiating strategy, David Wanetick expertly instructs the reader on how to properly prepare for a negotiation, how to effectively use language, and how to deal with the human and time dynamic present in all negotiations. He outlines an array of specific negotiating strategies and tactics while using scores of case studies which help the reader expertly apply the principles discussed.

This is not a beginner's survey. David Wanetick has upped the ante with an elite-level expose on negotiations, sure to sharpen the saw of even the most experienced negotiator."

Bryan P. Lord, JD/MBA President & Founder New Venture Advisors LLC

"The Strategic Negotiator brilliantly addresses the nitty-gritty of outflanking opponents in high-level negotiations. David Wanetick is deeply analytical and painstakingly thorough in his treatment of strategic negotiations. I believe that this book is destined to become one of the core instructional tools on the topic, the numerous examples and case histories used to reinforce the concepts create a compelling and entertaining read."

McGavock Dickinson Bransford Managing Director Mid-Market Securities, LLC

"If you think that there is nothing more you can learn about the subject of negotiations, think again. If you think that nothing more can be said on this topic, read this book. It is bursting with new, thought-provoking ideas."

Peter A. Drucker Director, Global Litigation AkzoNobel

"David accomplishes the impossible! Through a herculean effort, he resets the bar in negotiating standards. Everyone who reads The Strategic Negotiator will find something tangible and practical to advance their negotiations."

Aris Despo, MSc, MBA, CPVA Chief Executive Officer Parabiotic Research & Development Corp.

"The Strategic Negotiator is a welcome addition to my bookshelf. The superb case studies inside provide real world, concrete examples of the tools every skilled negotiator must possess. Highly recommended."

Eric D. Kirsch Chief IP Counsel, Nikon Corporation

"The topics raised in The Strategic Negotiator are discussed with the depth and intensity of four dimensional chess. A wealth of original negotiating strategies and considerations are introduced. Practical and powerful."

Elliot Papageorgiou National Chairman of Intellectual Property Working Group European Chamber of Commerce in China

"Impressive variety of topics and fascinating personalities revealed. A MUST Read!"

Fred G. Jagar CBI, M&AMI, CMAA Senior Managing Director Invictus Advisors, LLC